Senior Marketing Analytics Analyst
Company: AAA Northern California, Nevada & Utah
Location: Berkeley
Posted on: June 23, 2022
Job Description:
We call our club's vision, mission, values, and supporting
pillars "Our House" because they are the foundation for all that we
do. We're working to transform AAA for the next century with a
mission to create Members for life by unleashing the innovative
spirit of our Team Members.At AAA, our Team Members strive to
deliver amazing service and help our Members outsmart life's
roadblocks. We believe everything you do outside of work adds to
who you are at work.At A3 Ventures we come to work to dream, design
and define how we will live and move into the future. We exist to
harness these forces for the benefit of Members and future
generations, humanizing disruptive change for the betterment of the
communities we serve. We're looking for bright, passionate, and
collaborative people to join our tight-knit team as we innovate in
the spirit of service.Why Work For Us?
- Impact. Lead the charge in mobility as a service movement and
enable people's lives to improve through the sharing economy.
Leverage the best of an established 115 year-old not for profit
combined with start-up speed and agility to create real and
meaningful impact.
- Recognition. We offer a competitive total compensation package
including base salary, annual performance bonuses, benefits, and
401(k) Company match with additional discretionary contribution
potential.
- Lifestyle. We do honorable work, and we practice our values:
humility, integrity, teamwork, and service. You'll have the
security of a larger organization but you'll move at startup
speed.
Job SummaryFully accountable for the strategy and implementation of
marketing dashboards and strategic analysis using Marketing
Automation and Data Science tools.Essential Duties
- Leverages technical expertise to Identify opportunities for
targeting, revenue opportunities and operational efficiencies.
- Uses data science and machine learning tools to build
predictive models for revenues and other KPIs
- Run deep dive and ad-hoc analyses for product owners on
as-needed basis
- Works closely with product and IT to collaborate on the data
quality and pipelines to be able to build automated marketing
dashboards and reports
- Highly proficient in data science and data automation tools
tools like Big Query, Tableau, R, Python, SQL.Knowledge and Skills
- Strong analytical skills
- Strong strategic thinking skills
- Ability to clearly deliver insights and findings
- Ability to integrate multiple data sources into a single
narrative
- Strong presentation skills
- Prior experience using data analysis tools required (SPSS, SAS,
etc.)
- Prior experience using data visualization tools (Tableau, Power
BI, etc.)
- Prior experience using data science / automation tools
(BigQuery, R, Python, SQL)Education and Experience
- Bachelors degree (required)
- MBA or Master's (preferred)
- 5+ years experience in an analytics focused role
- 3+ years experience in marketing or data analytics and
automationWorking EnvironmentThis is primarily an office job.
Physical requirements include standing, sitting, bending and
lifting (up to 15 pounds). Approximately 98% of time is spent using
a video display terminal.#OLG_RX#Innovation_RX#LI-OH1
Keywords: AAA Northern California, Nevada & Utah, Berkeley , Senior Marketing Analytics Analyst, Advertising , Berkeley, California
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